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Hi all! After looking for a good drugstore liquid foundation, I found Wet n’ Wild Photofocus was given amazing reviews from a few well-known YouTuber’s as well as scoring high from others online. I thought I’d give it a go as it seemed like the majority loved it! I can say, I was not disappointed the first few times I wore it since it’s consistency worked nicely. But, for some odd reason that all changed and to me it’s really not worth all the hype. I wanted to review it here since others may feel the same way and be surprised if they feel like the only one’s where the foundation just didn’t really work for them. I’ll list the pro’s and con’s about this drugstore foundation. I’d like to mention how this is definitely my own opinion and review of this product. So, let’s go!
I honestly don’t think this foundation is even worth the inexpensive price, unless it blends on your skin effortlessly unlike mine. First using it, it actually lived up to the hype since it applied easily and had a nice finish, but once I tried covering spots and using it more often it just didn’t work for me. If you want to try it out for yourself, I hope it works better for you than it did for me! Otherwise, spend that eight bucks towards a better, long lasting foundation.
I also ended up getting the primer, which I think is nice for a drugstore primer as the consistency isn’t tacky and it smooths nicely on the skin. Most primers I’ve used tend to keep my foundation lasting longer, but I didn’t notice this doing that. It acted more as a light moisturizer while creating an even surface for foundation.
The first Wet n’ Wild beauty product I picked up was actually the pressed powder, as I had run out of my usual powder and couldn’t find it at the drugstore, so I thought about trying this one. I think that’s what started my Wet n’ Wild beauty exploration since I ended up really liking this powder. There’s not that much critiquing when it comes to a setting powder, so it was bound to get a pretty decent rating. Most days, I set my liquid foundation in with this pressed powder and find it works great! It doesn’t keep my foundation in place all day long, but for most of the day at least. I now switch between this powder and my much loved e.l.f. cosmetics translucent mattifying face powder. If I had to pick between the two, I would have to choose the e.l.f. cosmetics face powder over this one as I prefer a shade that’s more universal so that I don’t end up looking too orange or pale.
Considering the price, I want to give it a nicer review, but it’s not even worth it if it’s not even a good foundation. It lasts a decent amount of time on the face as most other foundations do, whether using primer or not. I actually purchased the primer that goes along with it to see if it blends better or lasts longer, but I didn’t notice a difference. I also have similar results if I use this primer with other foundations I have.
I ended up ordering it online where I got a shade a bit too dark for me, so I got a lighter shade that I thought would mix well to create my custom shade. It’s a bummer that none of the foundation shades look like they’d work on my skin since blending two isn’t my favorite thing to do. Though, I know that it’s quite common to actually have to do that with any brand of foundation since it’s difficult to create enough shades in a range to cater to everyone’s skin color. Once I did blend the two shades together, it matched my skin quite well! That was before I discovered the foundation didn’t really work well for me.
A few more things that are a downside to this foundation. I noticed that once I apply it, it tends to sink into creases or pores and cling to those areas. That for one is something I definitely want to stay away from since when that happens, your skin appears patchy and even ages you a bit. I tried applying it more in areas where I have acne or some acne scars, yet it was totally noticeable in the areas I did that since the color darkens. Most foundations I have do this too, so I’m on the browse for one that can both act as a concealer and a foundation without too much oxidation. Once again, the foundation lasts a decent amount of time compared to other foundations on the market, but not the longest. I really want a foundation that will not budge or get oily throughout the day, but don’t we all! Haha!
All in all, this foundation just wasn’t worth it for me, even though it was inexpensive. Unless it works better on your skin than mine, it’s just not worth the hype. As for the primer, I’ll take a pass on it and look for another one that helps my foundation last longer. Whenever I can’t find my e.l.f. cosmetics powder in store, I’ll be purchasing the Wet n’ Wild pressed powder since I like it too!
Hope you found this review of some of the newer Wet n’ Wild beauty items helpful! Let me know if you’ve been using any Wet n’ Wild product? Which one’s do you like? Comment below.